Showing posts with label platform. Show all posts
Showing posts with label platform. Show all posts

Tuesday, October 25, 2011

Bio Critique #3: Jo Eberhardt

My apologies to all for disappearing! I’ve just gotten back from a week of traveling on business—and I was swamped for several days before that with trip-related details. I hate it when bloggers go on about the “guys, I’m sorry I haven’t posted in a while,” but I felt I owed a bit of explanation for leaving our third contest winner, Jo Eberhardt, waiting on her bio critique for so long!

Without further ado, let’s jump in. Here’s Jo’s original bio paragraph:

I live on the outskirts of Brisbane, Australia with my husband and two young sons. My greatest ambition as a child was to grow up to be the lead singer of a heavy metal band. Sadly, by the time I was ten, the whole neighbourhood knew I couldn't carry a tune in a bucket. So I took my love of entertaining and inspiring people, and turned to storytelling instead. Earlier this year I had a story shortlisted for the Stringybark Speculative Fiction Award and subsequently published in the anthology A Visit From the Duchess. Over the last two months, I've won two of Chuck Wendig's weekly Flash Fiction competitions, as well as this competition on your blog. I'm a member of the local Writer's Group, am an Emily contest judge for the West Houston RWA in the Futuristic, Fantasy and Paranormal category, and blog about life, the universe and everything at http://thehappylogophile.wordpress.com.

Overall, Jo, I really like this one—the “I’ve always wanted to be a writer” bit is kind of clichéd, but you’ve nicely turned it on its head a bit with the joke about wanting to be the singer in a heavy metal band (especially because it’s often unclear whether a metal singer can, in fact, sing!).

Generally speaking, you’re covering all my usual points here: where you live, your professional (writing) credits, your professional (writing) affiliations, a link to your blog, and a funny detail that gives me a stronger sense of your voice… and proof that there’s a real person behind the sometimes-dry details. This is a solid start.

Now, then, where to improve?

When I get a bio like yours, I often find myself doing a lot of googling to learn more about the credits the writer lists. It pains me a little bit to admit this so publicly, but I am definitely guilty of assuming that if a credit doesn’t have an Internet presence (no Google hits whatsoever), I, um, assume it’s fictional.

However, that’s not the case with yours! Here are links to Jo’s credits, for anyone who is less…what’s the word? DILIGENT, I’m sure that’s what you were thinking, right?, than I am.

http://www.stringybarkstories.net/The_Stringybark_Short_Story_Award/Stringybark_Speculative_Fiction_Award_2011.html

http://www.smashwords.com/books/view/77531 (the anthology, on Smashwords)

http://terribleminds.com/ramble (Chuck Wendig’s blog-- I leave it up to you whether to point the link to a specific post announcing your contest wins.)

To sum up this point, which has gotten a little ramble-y, if you were querying me and included the links in parentheses after the description in your bio paragraph, I'd be grateful, and your chances of my giving your sample pages a thorough and careful read would go up.

The “life, the universe, and everything” moment: My geek cred is often called into question, with good reason, but I can certainly recognize this as an homage to Douglas Adams. Given your involvement with FF&P RWA, even without any details about the project about which you are querying, I’m guessing that any agents and editors reading your query are also supposed to “get” the reference here.

I have some concerns, though, about leaving this phrase in. It’s cute and it’s clever, but it also means that you’re encouraging any and all readers of the query to directly compare your work to that of Douglas Adams, who has more or less achieved nerd sainthood at this point, I’m pretty sure. The publishing industry’s full of direct comparisons to other people’s work, but we usually phrase it as “This Famous Book meets That Other Famous Book” or “will appeal to fans of This Famous Book and The Other Famous Book,” so that you’re never inviting a situation where you’re asking someone to decide whether your work is better or worse than the work to which you’re comparing it.

Your work may well be as good as Douglas Adams’s—and far be it from me to say otherwise!—but it should be the work itself which encourages this comparison, not the query letter. Yours is a very mild version of this phenomenon, but I can’t tell you how many query letters I’ve seen which asserted that the novel in question was better than Harry Potter, Twilight, or The Da Vinci Code. Seriously. I’m not paraphrasing here.

My best advice on how to fix? Swap out “life, the universe, and everything” for a line elsewhere in the query that says “my novel TITLE will appeal to fans of Douglas Adams and [this is my geek cred failing me again, because I cannot think of another example of humorous SF that’s not Doctor Who, which just seems like too obvious of a reference].”

Otherwise, if the novel is half as good as the bio paragraph, I think you’re in very good shape here.

Thanks for your patience, and thanks again for playing along with the contest!

I’m open to ideas for a new contest—should we do another writing contest (in these waning days before NaNoWriMo begins)? A randomly selected winner from comments? What should the prize be?

Thursday, October 6, 2011

Bio Critique #2: Christi Corbett

I'm delighted today to offer my critique of the bio of our second contest winner, Christi Corbett.

Christi actually sent me two pieces: the bio paragraph that appears in her current query letter, in which she seeks to emphasize her "business and marketing" side:

I spent three years as the head writer for a weekly television show and have written over three hundred broadcast television commercials. My connections in the television industry will be helpful in publicity and marketing efforts for my work: I currently have interview agreements with thirteen television stations and thirty-two radio stations with a total combined audience reach of over five million.

And here's the bio she wrote for her blog:

From a young age, writing was an integral part of Christi Corbett’s life. It was a skill she further developed during her career as a television writer. Now, Christi continues to broaden her writing horizons with the completion of Along the Way Home, a historical fiction about the Oregon Trail.

After graduating from Western Washington University with a degree in Communications, Christi took a job with a CBS affiliate in the Creative Services Department. Over the years her lifelong love of writing was put to good use; in addition to writing over three hundred television commercials, she earned the position as head writer for a weekly television show. Furthermore, she was responsible for writing over one hundred press releases detailing the station’s various special events, community programs, and news department awards.

During her time with the television station, Christi was awarded with multiple American Advertising Awards (ADDY) and recognized by the March of Dimes with an award for providing “Outstanding Communications Support”.

Sharing the power of television has always been important to Christi, both professionally and personally. Through television station partnerships, Christi repeatedly managed advertising and publicity for large scale events with agencies such as The Salvation Army, the United Way, the American Cancer Society, and the March of Dimes.

Nowadays, Christi looks forward to putting her experience in public speaking and marketing to use during the promotion process of her novel,Along the Way Home.

Christi is a member of Willamette Writers, and also participates in a critique group.

Currently, Christi lives in a small town in Oregon with her husband, and twin children. The location of the home holds a special place in Christi’s writing life; it stands just 600 feet from the original Applegate Trail and the view from her back door is a hill travelers looked upon years ago as they explored the Oregon Territory and beyond.


This is a lot to take in, so let me say first of all, Christi, that I think you're right: the first one is too dry and the second one is too wordy.


Since you've given me so much to work with, and since I went into such detail about my "rules for bio paragraphs" in the previous post, I'm going to try a judicious cut-and-past effort here, to give you a sense of where I'd go with this.


I spent three years as the head writer for a weekly television show [CMC: name the show and the network! Local or national, this is a nice credit to have.] and have written over three hundred broadcast television commercials, for which I received multiple American Advertising Awards (ADDYs) and was recognized by the March of Dimes with an award for providing “Outstanding Communications Support.” I’m an accomplished public speaker, and my connections in the television industry will be helpful in publicity and marketing efforts for my work. I’m a member of Willamette Writers and a critique group, and I live with my husband and our twins in a small town in Oregon, in a house just 600 feet from the original Applegate Trail.


This final detail is a nice touch, don't you think? I love knowing about people's personal connection to their writing (Christi's novel is a historical about the Oregon Trail).


Christi, because you've already got a lot of other information in your bio paragraph (at least as rewritten by me), you can probably safely leave out the blog and Twitter-type info-- but make sure it's in your contact information at the end of your letter.


But to make some more general, sweeping comments about hypothetical situations:


Shoshanna (hi, Shoshanna!) asked in comments what I would consider a "good number" for Twitter follower purposes. I've been thinking about this a lot, because I hadn't tried to put an actual numerical figure on what I meant by that. But here are some of my theories:


-A thousand Twitter followers is a lot for someone who's never published before, or has "only" self-published, or published with smaller houses where they've never been assigned a publicist. I assume that with 1,000 Twitter followers, you've proven that you've got an interesting voice online, and that you "get" this particular social media venue.


-A LOT of bestselling genre fiction authors have between three and five thousand followers. If you're tweeting to an audience of this size, and a decent percentage (please don't make me define "decent percentage!") of your followers will buy your book, you are in great, great shape.


-If you have 10,000 Twitter followers or more, chances are you are a household name at least in certain spheres.


-The most Twitter-popular author I could find in my ~ ten minutes' searching was Neil Gaiman, with well over a million followers. Margaret Atwood has about 260,000. Joe Hill has about 120,000. Jodi Picoult has about 38,000.



Regarding your blog, if your blog is important or fairly well-known in one of the following situations, be sure to mention it in your bio:


1) you are a book blogger, who regularly writes book reviews or discussions about the publishing industry on your blog. You know you fall into this category if publishers contact you offering to send you books (via NetGalley or otherwise), or if your posts get picked up in industry link-roundups from time to time.


2) your blog has become an authority on a topic that's related to the book you're querying on.

Note: this is true even if you don't have academic credentials in the topic. If other people have come to consider you an authority on the topic because of your website, that is itself a kind of credential. If you're writing Jane Austen sequels and you're a webmistress on the Republic of Pemberley, for example, that detail is going to help sell your book. So mention it!



One more bio critique to go. Any questions or thoughts? Leave 'em in the comments!

Tuesday, October 4, 2011

Bio Critique #1: Ms. Snip

image (c) Kevin Connors. url: http://mrg.bz/xzy4w6
I'm experimenting with using images more frequently in my blog posts-- okay, ever. I'd love your feedback. Do you like blog posts to have a picture, always, or do you care? Is it worth the few extra minutes on my part?

Today, I'm delighted to say, we begin our three-part series of bio paragraph critiques, from the winners of last week's writing prompt contest. I'm going in the order in which I received these, so first up is Ms. Snip.

I've edited out some of the personal information, mostly for privacy reasons, but I hope it's still legible enough to be useful to everyone.

Without further ado.


[TITLE] is a 77,000-word YA Paranormal set in [Really evocative town name], Ohio and my debut novel. A native Ohioan, I grew up not far from [Really evocative town name] and the setting is largely based on my childhood hometown. I started out writing Appalachian ghost stories in high school, and was the editor of the school's literary journal. I now live in [City], Texas, where I work for a small, private university as a Residence Hall Director. I am a member of several critique groups and online writing communites, such as the [professional writers' group, details relevant to the novel but not to my critique].

Courtney's critique: You're doing a lot of things right here. I like that you open the "bio paragraph" with the novel's specs, rather than jumping right into the personal details. Based on the rest of your query (which I haven't included here, obviously), it's clear that you've got the genre right-- a plus. The length is also appropriate for the category.

From there, you launch into your personal connection to the story (good), a bit about your writing history (mostly good-- on which more below), and a bit about your non-writerly life (which I always like to see).

My main concern about this as a bio is that it's a little bit bland, and given the way you've structured the rest of the query letter (this is basically the final paragraph), that's not really the impression you want to leave me with.

Caveat: most of what I'm about to say applies only to novels.

I think there are as many "right" ways to write a query letter as there are agents to read them (we are a rather, ahem, opinionated bunch), but when I'm reading a query from a would-be client, I want the query letter to convince me of several things:
1. This is a book I want to read.
2. This is a book I'd like to sell.
3. This is an author who's got a great career ahead of her.
4. This is a person I'll enjoy getting to know.

I think you can tell from my list that the bio paragraph carries a lot of weight. So let's concentrate, for now, on #3 and #4, as they specifically apply to your bio paragraph.

#3 is covered mostly by your professional (writing) credentials: those critique groups and that online professional writer's group. These are good, but you can go further. Even if you're really, really new to blogging and Twitter and Google + and all those other ways of avoiding your WIP, mention that you do them in your query. I'm still a total n00b at all that stuff, but it's clear to me that if I kept at it diligently for a year (about the period of time it's likely to take a publisher to publish your book), I could raise my platform considerably, particularly on Twitter. So don't worry about your blog's clout or your number of Twitter followers or any of that stuff (unless it's good news, in which case YES MENTION IT).

You're not telling me that you blog or tweet in order to brag; you're telling me that because it's a shorthand for "I understand that I, as a 21st-century writer, will be expected to participate heavily in my publisher's marketing and publicity plans. I intend to be a Team Player in this regard, and I'm doing what I can to educate myself about social media marketing even before a contract is signed."

So that's #3. We know you have a blog, or you wouldn't have been able to participate in the writing prompt contest-- so go ahead and mention it even if you generally only post pictures of your cats. Because we all know how the internet feels about pictures of cats.

On, then, to #4. This is where I would put the detail about your adolescent interest in Appalachian ghost stories. (Can we talk sometime about how messed-up it is that "adolescent" is a derogatory term in American English? Because it is, it's messed up. I of course don't mean it in a derogatory sense here.) Ms. Snip, I think you've successfully walked a fine line here, offering evidence that you've been interested in writing (and in the paranormal) for a long time, without making the mistake I once saw in a real query, where the author told me he/she was 29 years old and had been writing for 24 years. Um...

I haven't read the manuscript, obviously, but one way I would tweak this is to say something like "Parts of the novel stem from a lifelong interest in Appalachian ghost stories, which I've been playing with in my writing since my days as editor of the high school literary magazine." (I ran the lit mag too! Nerd girl high five.) This statement, if accurate, is the kind of thing that would show up in professional reviews of your novel (Publishers Weekly, School Library Journal), and interviews with you after the book is published. It also hints at a body of source material that you can draw on for your future books (aha! we're back to number 3!).

I'd also try to work in one more detail about yourself. I can't tell you what this should be, because of course I don't really know you yet-- but if this were my query letter, I'd be trying to recapture the quirky, humorous tone you've used in the plot summary paragraphs of the query. (Which I haven't included here. Sorry, everybody.) You don't need big achievements or crazy hobbies, either. Something that ties it back a little bit to the novel would be nice. If I wrote a sports novel, for example, I'd note in my bio paragraph that the only "athletic" trophy I won in childhood was for a beanbag toss in the Brownie Girl Scouts. (True story. And don't think I didn't display that trophy proudly in my room for years afterward, too.)

It's not always about the "wow factor," in other words. Sometimes it's just about impressing me with the quality of your writerly voice.

If I get to the end of your query impressed with both you and with the pitch for the book you're querying me about, you've done everything right.

Up tomorrow, schedule permitting: Christi Corbett's bio critique. See you then!


Wednesday, September 21, 2011

Writing Prompt and Mini Contest: The Best Money I Ever Spent

Here's another writing prompt for you.

The Best Money I Ever Spent

I'm really eager to hear what you come up with for this one, so let's do a MINI CONTEST: pursuant to this week's blog post about how to write a bio paragraph in your query letter, winner gets a bio paragraph critique here on the blog.

As before, post your response to the prompt on your own blog, and put a link to the post in the comment section below. Let's give this one a deadline of Monday, September 26.

Tell your friends. If I get at least 20 contest entries, I'll post my own response to the prompt next week.

Tuesday, September 20, 2011

How to Write a Bio Paragraph in Your Query Letter

I'm trying out a new technique in the blog post title today-- the "On" was starting to get a little cutesy, and maybe this will help SEO results, or something. (I have no idea what I'm talking about there.)

Ms. Snip asked a great question in the comments on last week's post about Brian's query letter: what do you put in a bio paragraph if you have nothing relevant to say? In Ms. Snip's case, she writes SF/fantasy/paranormal, but without any credits to her name yet, it's hard to come up with much that's really going be "pertinent" for query letter purposes.

You still need a bio paragraph, though. So what do you write?

Start by looking at your bookshelf (or the "About the Author" section of the book's page on the B&N or Amazon site, if you're a power Nook or Kindle user. [I have a Kindle but I am e-platform agnostic.]) What do your favorite authors in your genre include in their bio?

Brian Selznick's new book Wonderstruck happens to be sitting at my elbow as I write this (a carrot for finishing enough of my work-related reading!), so let's take a look at his bio. I'll skip the stuff about his Caldecott medal and other awards, since if you had a Caldecott to your name you wouldn't need my advice on what to put in your bio. But after the description of his books and awards, it says:

"He has worked as a set designer and a puppeteer. When he isn't traveling to research and talk about his work all over the world, he lives in San Diego, California and Brooklyn, New York."

If you know Selznick's work, you know the puppeteering actually is relevant, but in any case it's a compelling detail, don't you think? That's the kind of thing I want you to include.

I got a really terrific query last year which included the detail in the author's bio that she had attended clown college. No, really. It had nothing to do with the novel, but doesn't that make you want to know more about the author as a person? That's your goal. Get me interested in you, so I get interested in your work.

You're probably getting the idea that I want everybody to have something really out there or circus-related in their bios. You don't have to take up stilt-walking to impress me, but a detail that really makes you stand out in a crowd is a great thing to have. That pun in the last sentence was unintentional but I am leaving it in anyway. Sorry.

Other ideas: if your novel is historical fiction, and you have some relationship to the material (my author Pamela Schoenewaldt lived in Italy for ten years before writing the immigrant novel When We Were Strangers), tell me that in the bio.

If you're a member of a professional writing organization, such as SCBWI or SFWA or the Historical Novels Society or RWA, tell me that in the bio. Note that not all of these organizations require you to be published before becoming a member, so it can be a good way to underscore your ambition and your sincerity, as well as your professional commitment. It can also be a great way to find a local or online critique group of fellow writers. (Disclaimer: I am an associate member of RWA, but I am not involved in the governance of any of these organizations, and nothing I say here should be taken as an endorsement of any of them. Do your own research and make your own decisions.)

I mentioned critique groups in the previous paragraph. If you're a member of a critique group of writers in your genre, tell me that in your bio. The critique group says to me that you're serious about your craft. In the case of picture books, for example, I can't tell you how many queries I receive from people who made up a story for their children/grandchildren/kindergarten class and decided to publish it-- and all of that is great, but a critique group or an SCBWI membership would hint to me that the author has done his or her homework on what's actually selling in the picture book market right now. (The butterfly who learns to share her toys? It's been done.)

Do you live somewhere? Tell me that in the bio. If and when your work finds a publisher, there will always be a built-in local audience for the work. The local papers will feature you, the local bookstore will probably want to do a reading, the local writing groups will want you to come and tell them the story of how you "made it." Furthermore, there are several cities in the U.S. that are reading meccas, with a high concentration of book buyers. Seattle is one. New York is another. San Francisco, L.A., Denver, Portland OR, Atlanta, and Chicago also all make the list. It is no bad thing, from a publisher's perspective, if you live in or near one of these places.

About your pets and your kids: use your discretion. I think a lot of people really like this detail in their favorite authors' bios, because it helps to humanize the author in their minds, but I also think this can cross the line into weirdsville. I admit to shuddering a bit when someone refers to their "furbabies" (though I've always adored my own pets), and if I learned that someone had seventeen kids, that's probably moved me from "I can identify with this person" to "I can't IMAGINE" territory. I say mention it if you want to, especially if you don't have a lot of other things to say in this section of your query. But if you have a pet capybara, you better send a picture.

Monday, September 19, 2011

On social media marketing.

I'm still pretty new at this whole blogging thing, as you know, though I'm pleased that (so far!) I'm sticking to my resolution to post at least three times a week. Yay, me.

I'm also on Twitter (@millercallihan) and Facebook (though I only "friend" people I actually know personally or professionally), and I'm starting to use Google Plus a bit as well. Link is here; let me know if you'd like an invite and don't have one yet (whether I "know you" or not).

I use LinkedIn but have never found it particularly helpful in my line of work. A friend of mine gets head-hunted at least once a week via LinkedIn, though, so I think that one depends on your industry.

What other social media platforms do you use? Have you found anything else that's useful for self-promotion? What's the next big thing going to be?

Wednesday, September 14, 2011

The Query Critique, at last!

At long last, I’m delighted to post Brian Buckley’s prize for winning my summer writing prompt contest: a public critique of his query letter, here on the blog. (The delay is on my end, not Brian’s, I hasten to mention.)

Here is Brian’s letter, with my comments rather obnoxiously posted in bold throughout.

Dear Ms. Miller-Callihan,

You’ve spelled my name right and used my preferred form (Ms. Miller-Callihan). Ten points to Griffindor.


I've enjoyed your blog from the very beginning, but I never queried because you don't rep science fiction. Then you said "Send me your query letter," and my keen writer-sense just knew, somehow, the time was right. Here's what I've got:

This is funny and clever, but unless someone specifically encourages you to query them in a category they don’t represent, don’t do it. Still, I like the tone here; it’s confident and charming, and doesn’t read like a form letter you copied out of a book called How to Write a Query Letter. I also like that you mentioned the blog, as it shows me that you’re not planning to spam everyone in the industry indiscriminately. Telling the agent why you are querying him or her, in particular, is a good way to try to forge a connection. I’m more likely to put in the time reading a query if I feel like the author’s done their homework.


Petras Fairburn is clueless when it comes to politics. Too bad he's Emperor of the Milky Way Galaxy.

Witty and concise. The short paragraph is a great strategy here, and you’ve got me wanting to learn more about your story.


Petras didn't want to be Emperor, of course, but he has very persuasive friends. There's the Star-Witch, for one: the most wanted criminal in the universe, near-omnipotent and nearer-immortal. For reasons all her own, she befriended him way back when he was a twelve-year-old nothing on a backwater colony world. He didn't ask for a friend like her, but it's hard to say no to the Star-Witch.

A lot of good detail here, but I’m starting to worry that Petras is too wimpy or passive a figure to carry the story. Readers want active characters that do things, not characters to whom things just happen. You might be better off cutting this paragraph and jumping directly into a description of the main plot of the novel, instead—I feel like this is probably mostly backstory.


And there's Karmindy, his wife, whose sweet homemaker smile conceals the virtuosic mind of the shrewdest tactician in the Empire. He didn't ask for a wife, either, but it's hard to say no to Karmindy.

You’ve got a nice echo of the previous paragraph—“it’s hard to say no”—which is starting to give me a sense of Petras as a character. But again, I think this is mostly backstory, and you might want to cut it.


When Karmindy unleashed a plot to put her husband on the Gardenia Throne, the Star-Witch was only too glad to help. When it actually succeeded, they told him not to worry: they'd handle everything. He'd just be a figurehead.

Backstory. Combine these three paragraphs into one short paragraph—remember that we don’t necessarily need all the character names upfront. Just give me the barest possible outline of what I need to know.


Now Karmindy's dying of a ripgun wound, the Star-Witch has disappeared, and a quintillion human beings are looking to Petras for leadership. They certainly need it. The Empire is one stray shot from a civil war, and the Sagittarians – a billion-year-old race of reclusive, telepathic methane-breathers – seem less friendly every day. But worse than the Sagittarians, worse than the seemingly inevitable war, is the doubt in Petras's mind that whispers: it's impossible, you're in over your head, you'll never, never be good enough...

Some good world-building going on here. I like “quintillion,” I like “reclusive, telepathic methane-breathers,” and I like the humor of the twist at the end, that this is really a story about a character’s anxiety about his inadequacy. I’m still worried that he’s too passive a figure, though, so make sure you’re able to include something showing that he is in fact a hero (I assume this is the case?), so the reader knows this is a story that’s going to be fun to read.

With a novel, the query letter should read like the copy on the back cover of the book (or the hardcover jacket flaps). You’re trying to convince someone to read the book.

True confessions time: when I’m working with a debut author, I often crib heavily from the author’s original query when I’m putting together my cover letter to send to editors. I figure if the query was good enough to catch my eye, it’ll likely do the same for the editors to whom I’d like to sell the manuscript.

At any rate, Brian, I think you’ve got a lot of these details nailed, but I can’t shake the sense that most of your query consists of the things you think the reader needs to know before turning to page 1. Try recasting it instead like a movie trailer, where you’re giving away some elements of the plot in order to entice the reader. You don’t have to give away the ending, but you do have to give me a sense of where the story is going. Tell me enough that I’m eager to find out the rest for myself.

You don’t have a bio paragraph here, which I think is a mistake. Even if you feel like you don’t have much to say, I like to know if you have a blog, if you are on Twitter or Google + or anything else of that ilk, who your favorite authors in your genre are, whether you’ve won any blog contests, that sort of thing. Tell me where you live and one detail about you that would be fun for the game “Two Truths and a Lie.” This is a chance to make yourself memorable, to help yourself stand out from the maybe-100 other queries an agent gets that day.


The Counterfeit Emperor is science fiction, complete at 111,000 words. Thank you for your consideration.

Concise, detailed, a solid and professional wrap-up. Were this a “real query” to me, I’d want you to include somewhere a line like “Per your submission guidelines, I’ve included a synopsis and the first three chapters of the novel.”


Sincerely,
Brian D. Buckley

Mailing Address

Phone Number

Email Address

http://briandbuckley.com/

I’ve edited Brian’s personal details here (except his website!), but I always want to see all this stuff included. If I love your query, you want to make it as easy as possible for me to get hold of you to tell you so. Leave it up to the agent how to communicate with you; give them all your contact info.

SUMMARY: This is a solid query that could just use some fine-tuning. If this were a genre I know anything about (I admire SF but don’t get to read much of it), I’d read the first three chapters with interest.

Well done. Thanks to Brian, and thanks to everyone who participated in the contest! Let’s do this again soon.

Thursday, May 5, 2011

On promoting yourself.

Jessica (hi, Jessica!) asked in the comments about how writers can best use social media (Twitter, blogs, etc.). The unstated part of the question, I think, was how to use those tools to further your writing career-- and by extension your book sales.

Agents and editors talk a lot about "platform," but what we really mean is: when your book is finally available for sale, who can you tell about it? And will they buy it? Or ask their library to do so?

The social media stuff is all newer than we often think about, so ingrained has it become in our worldview. The oldest blogs out there, like Kottke, are still less than fifteen years old. These resources just weren't available two decades ago, and it feels like it's changing all the time. The good news is, anyone can build a platform on the Internet. The bad news is that it takes a lot of time and effort to do it well.

I am fairly new to Twitter myself (@millercallihan, should you care to follow) and by no means an expert. Holly Tucker (also an SJGA client! her book is fantastic and now available) gave me some great Twitter advice, though, which I haven't followed as closely as I should: that is, you should pick a sort of Twitter identity. Do you mostly RT other people's posts? Do you post interesting links that you find? Do you post personal updates, a sort of mini-blog? I have taken a hybrid approach, myself, but it works for me. I am obsessed with Community, so that probably makes more than its fair share of appearances in my Twitter feed.

The standard advice for both Twitter and for blogs is that as a non-celebrity (or future celebrity, if you prefer), it's critical to engage with other people. Seek out kindred spirits. Take the time to read other people's posts or tweets, and write back! No one likes to feel that they're speaking into a vaccuum. The idea behind all social media is that you're creating a community. That takes time, so if you're reading this before your book is published, or even before you have a book deal or an agent, start now.

But when it comes down to what you should actually WRITE on your Twitter feed or your blog or whatever, the thing I keep coming back to is something Neil Gaiman said last year. This is great advice and deserves its own paragraph.

“Use your blog to connect. Use it as you. Don’t ‘network’ or ‘promote.’ Just talk.” (source)

So along those lines, let's talk. Anybody reading this who started a blog before, say, this past Tuesday, has more experience with blogging than I do. What works for you? What else should I have said? What advice do you have for newbie blogger me?